Burlington Removes Ivanka Trump Collection

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published 13 February 2017

Warm up your tweeting fingers, Donald—following Nordstrom, Neiman Marcus, Sears, and Belk, Burlington has removed Ivanka Trump's collection from its website.

As early as the end of last year, the discount retailer's selection of Ivanka Trump products had begun to dwindle—from 18 in November to 13 as of February 7—but since the weekend, a site search now returns zero results. According to Racked (opens in new tab), the brand issued a statement in which it explained the dump as "optimizing its assortment" and "refreshing its product offering."

While other off-price retailers T.J. Maxx and Marshall's have also been working to minimize presence of the First Daughter's line (removing signage, mixing inventory into the racks), there's at least one store that hasn't joined the #GrabYourWallet unloading-fest yet: Macy's.

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Chelsea Peng is a writer and editor who was formerly the assistant editor at MarieClaire.com. She's also worked for The Strategist and Refinery29, and is a graduate of Northwestern University. On her tombstone, she would like a GIF of herself that's better than the one that already exists on the Internet and a free fro-yo machine. Besides frozen dairy products, she's into pirates, carbs, Balzac, and snacking so hard she has to go lie down.