Free People is getting flirty for Valentine's Day with the brand's new short film Spark, createdin partnership with—a new video application that allows users to easily create, share, and co-produce videos with professional grade effects.

Starring fashion icons like Poppy Delevingne and Nicole Trunfio paired with some very sexy guys, the romantic film features video shorts of those butterflies-in-the-stomach, sparks-flying kind of moments. You know, ones like that office flirtation, laundromat sexual tension, and friends-turned-lovers tale.

Fans will have also have a chance to participate in all the fun. Viewers are invited to shoot video shorts with the Cameo application to capture their own "spark moments," using the hashtags #freepeople, #spark, and #lovestory. The brand will then select and feature its favorites.

Watch the video, and download the Cameo app to film your own!

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