Dove's New Self-Esteem Project Is #GirlUnstoppable

Who run the world? Girls.

And yet, beauty company Dove has found something surprising: Six out of every ten girls give up doing what they love—diving, gymnastics—because they're worried about how they look. To combat that problem, the company encourages girls everywhere to voice what makes them unstoppable using #girlsunstoppable. And in support of all the powerhouse females out there, Dove also celebrated its fourth annual Self-Esteem Weekend at the top of the Empire State building. On October 3, Global Self-Esteem Ambassador Jess Weiner showed her support for the program, Philly-based DJ Diamond Kuts mixed inspiring beats, and 13-year-old chef Eliana de Las Casas curated a killer menu to compliment the festivities.

Dove has also introduced a limited-edition Confidence is Beautiful set of hair and body products, and a portion of the proceeds will go to support the self-esteem campaign. Learn more about what you can do to make ladies unstoppable at www.dove.com/girlsunstoppable.com