I'm a BB Cream Girl to My Core—These 6 Have the Ultimate My-Skin-But-Better Finish

You'd never know I have anything on.

bb creams
(Image credit: Future)

Back in high school, BB creams were my first introduction to the beauty space. It was the one product that could hide my acne and make my skin look a little smoother and glowier without announcing to the world that I was wearing makeup. Back then, I didn't have the knowledge I do now about product formulation; all I knew was that every girl at school had Maybelline's Dream BB Cream, and “BB” stood for Beauty Balm—or Blemish Balm, depending on who you asked.

Now, the landscape looks a bit different. BB and CC (color-correcting) creams haven’t vanished—they’ve just transitioned into the catch-all world of skin tints, tinted moisturizers, lightweight foundations, and tinted SPFs. Most new launches skip the two-letter names entirely, yet still lie somewhere on the spectrum between skincare and makeup.

As makeup artist Lauren D’Amelio tells me, “A true BB cream typically includes skincare actives such as niacinamide, antioxidants, ceramides, and broad-spectrum SPF, giving it a treatment element while still evening out the complexion.” That is why, whatever we call them now, these skin-enhancing formulas still hold a place of pride in my routine.

Here, Marie Claire editors and contributors, along with D'Amelio, share their all-time favorite BB creams.

What Should I Look for in a BB Cream?

  • Ingredients

A good BB cream should do more than just cover up uneven texture and discoloration. The point of BB creams is that they marry makeup and skin-supporting ingredients. D'Amelio emphasizes that the best formulas behave like skincare in disguise, noting that she gravitates toward actives that "actually improve the skin while providing coverage." Niacinamide is one of her must-haves for brightening and minimizing excess oil throughout the day; hyaluronic acid keeps the formula flexible and hydrated without weighing it down; and antioxidants add a layer of environmental protection.

SPF is another bonus. D'Amelio often prefers mineral or hybrid sunscreen filters in a BB cream because they offer "an added layer of defense" without interfering with the product's wear. And while you might not see the classic "BB" label as often anymore, these ingredients—in addition to others like ceramides and soothing agents—are what carry the classic formulation into modern skin tints.

  • Texture

Another reason BB creams are no longer synonymous with the name is that these skin-friendly complexion products come in more than just a cream formulation. D'Amelio describes an ideal texture as one that "melts into skin seamlessly," leaving a soft, natural radiance rather than a shiny or sticky finish. This can come in the form of liquid drops, sticks, or even the classic balm.

Why Trust Marie Claire

For more than 30 years, Marie Claire has been an internationally recognized destination for news, fashion, and beauty trends, investigative packages, and more. When it comes to the products Marie Claire recommends, we take your faith in us seriously. Every product that we feature comes personally recommended by a Marie Claire writer or editor, or by an expert we’ve spoken to firsthand.

How We Tested

For this story, we sourced editor favorites and tested over 20 BB creams. We evaluated each formula based on texture, how effortlessly it applied and blended into the skin, wearability, and overall performance—both instantly and after a full day of wear.

Meet the Expert

Lauren D’Amelio Ventre
Lauren D’Amelio Ventre

Lauren D’Amelio Ventre is a seasoned beauty professional with over 16 years in the industry and 14 years as a licensed Cosmetologist. Known for her mastery in Bridal, Education, and Film, Lauren brings a unique perspective shaped by both hands-on experience and a commitment to lifelong learning. Lauren has been featured on major networks including MTV, BRAVO, VH1, and E!, and has worked behind the scenes at countless New York City fashion shows for the bridal industry’s top designers. Her expertise ranges from camera-ready makeup techniques to modern bridal trends, red carpet glam, and makeup education for all skill levels.

Siena Gagliano
Beauty Editor

Siena Gagliano is the Beauty Editor at Marie Claire, where she writes and edits reported features, trend stories, and expert-backed shopping roundups. Before joining the team full-time, she was an editor at Cosmopolitan, where she specialized in SEO-first beauty content and commerce strategy. Her bylines have also appeared in Allure, ELLE, Bustle, Well+Good, Popsugar, and Women's Health, covering everything from the best products for brighter, glowier skin to the science behind face mapping. Curious about the behind-the-scenes magazine life and her go-to beauty picks? Follow her on Instagram at @sienagagliano.