As a Kardashian-Jenner, the 🍑 is on brand for Kylie Jenner for a variety of reasons—we'll leave it at that. So it makes sense that the emoji has inspired another integral part of the 19-year-old's brand: beauty.While a slew of celebs (including Jenner herself) have hopped on the peach-emoji-colored hair train, she is the first to make it a thing for lips, naturally.
The newest of her Lip Kit shades, Dirty Peach boasts a wearable mid-tone yellow peach hue that's warm and universally-flattering on a variety of skin tones. We know this because she tapped a slew of her famous friends, including Jordyn Woods, Justine Skye, and Anastasia Karanikolaou, to model it for the promo shots.
Perhaps the greatest thing about the new fall-ready shade (besides the fact that we're hooked and can't stop staring) is that it's *not* sold out. You can head to kyliecosmetics.com at this very second and snap it up for $29. The 🍑-y kit includes Jenner's signature longwear lip liner pencil and liquid matte lipstick formulas.
Kylie Cosmetics Lip Kit in Dirty Peach, $29; kyliecosmetics.com.