Social Media Shakeup: Someone Who Is Not Kim Kardashian Had #NYFW's Most-Liked Instagram

We never thought we'd see the day.

Fashion Month is nowhere near over, but it feels like the past week we've scrolled through enough runway (opens in new tab) and street style (opens in new tab) to last a lifetime. Our Instagram feed has been overflowing with #NYFW photos, so much so that we were surprised to find out certain snapshots stood out from all the rest.

Instagram has been following the events closely (and with Eva Chen heading up the app's fashion partnerships, it's no wonder), tracking the engagement with the flood of fashion week posts. According to The Cut (opens in new tab), there were upwards of 200 million interactions by 26 million people involving NYFW-related material. Among the top 'grammed (opens in new tab) shows were Givenchy (opens in new tab), Diane von Furstenberg, Polo Ralph Lauren, Coach, and Kanye West (opens in new tab)—all of which boasted a strong cast of supermodels and/or a star-studded front row (opens in new tab).

On the matter of stars in attendance, certain stylish celebrities amassed major likes for their fashion week photos. While Kim Kardashian and Kendall Jenner held second and third place with 1.2 and 1.1 million likes, respectively, somehow Selena Gomez beat them both with a whopping 1.5 million likes on her pic from outside the Polo Ralph Lauren show.

A post shared by Selena Gomez (@selenagomez) (opens in new tab)

A photo posted by on

First Kim Kardashian is dethroned (opens in new tab) as reigning queen of the Gram by Taylor Swift—and now a member of Swift's #squad has swooped in and snagged the Kardashian-Jenner's fashion week fame? Kylie better keep her Snapchat game (opens in new tab) on point lest her rank is the next to slide.

A post shared by Kim Kardashian West (@kimkardashian) (opens in new tab)

A photo posted by on

A post shared by Kendall (@kendalljenner) (opens in new tab)

A photo posted by on

Sarah Lindig

I am an experienced editor, writer, and creative strategist, specializing in fashion, beauty, and lifestyle content for digital media outlets, as well as video and social platforms. While I currently operate as a freelance contributor/consultant, with such clients as The Zoe Report, my 10+-year background in the industry was cultivated at the dot-coms of elite publications, including Harper’s BAZAAR, ELLE, and Marie Claire.