
Kim Kardashian made her long-awaited return to social media (opens in new tab) earlier this week following her three-month hiatus. On Tuesday, she posted a sweet family photo to Instagram, several Snapchat (opens in new tab) videos (including one in which she threw some klassic Kim shade at Kylie), and reconnected with her fans on Twitter. Within a day, she had already reached near-record-setting numbers of views across her accounts.
A post shared by Kim Kardashian West (@kimkardashian) (opens in new tab)
A photo posted by on
A post shared by B O M B B E L L A S (@bombbellas) (opens in new tab)
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Haha 😂😘 I missed you guys! https://t.co/RK4ITjFYvFJanuary 4, 2017
TMZ reports (opens in new tab) that in the span of just 24 hours, the reality star/entrepreneur racked up 42.8 million views on her Snapchats, over 4 million likes on her first Instagram post, and generated 84 million impressions on Twitter (i.e. 84 million people looked at her tweets).
To give some perspective and context, Selena Gomez had the top five most-liked photos on Instagram in 2016 (opens in new tab), all of which ranged in likes from 3.9 million to 5.9 million (opens in new tab). And Kim Kardashian's most-liked post before this week, a photo from her wedding day with Kanye, has 2.5 million likes.
A post shared by Kim Kardashian West (@kimkardashian) (opens in new tab)
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Since her first posts on Tuesday, Kim has gone on to post more intimate family photos on Instagram (one of her and Saint (opens in new tab) garnered 3.3 million likes) and open up on Twitter about her ongoing struggles with psoriasis.
A post shared by Kim Kardashian West (@kimkardashian) (opens in new tab)
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Wait why am I now getting psoriasis on my face 😭January 6, 2017
It seems pretty safe to say, Kim Kardashian is BACK and quickly reclaiming her title as the reigning kween of social media.
A post shared by Kim Kardashian West (@kimkardashian) (opens in new tab)
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I am an experienced editor, writer, and creative strategist, specializing in fashion, beauty, and lifestyle content for digital media outlets, as well as video and social platforms. While I currently operate as a freelance contributor/consultant, with such clients as The Zoe Report, my 10+-year background in the industry was cultivated at the dot-coms of elite publications, including Harper’s BAZAAR, ELLE, and Marie Claire.
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