Rad Online Shopping Site Just Got Even Better!

Love Shop It To Me? Now it's better than ever.

One of my fave shopping sites, Shop It To Me (opens in new tab), just got a major face-lift. Known for its "Sale Mail" e-mails — a tailored lookbook of sale items from brands of your choosing — the site has engineered some pretty sweet technology to operate even more like a personal shopper. It'll track your clicks to see which designers or styles you're most interested in, and in turn, will pluck similar looks to appear in your inbox. Great bonus: It's added UK brands. (Hello, Asos!) Talk about more bang for your buck.