Kendall Jenner Is the New Face of Pepsi's Controversial New Commercial

Kendall Jenner is stepping into Cindy Crawford's shoes as the new face of Pepsi, and her debut commercial is decidedly political.

The scene? A diverse peace protest full of #youths walking down the street past Kendall, who happens to be filming a commercial. (Meta alert!) Suddenly, she locks eyes with a handsome stranger, whips off her wig, joins the protest, grabs a Pepsi, and hands a police officer one while she's at it. (The shot pointedly resembles the famous photo of a girl bravely facing down police at a Black Lives Matter protest last year.)

Apparently "the joy of Cola" can unite us all, guys! And while encouraging young people to express their political opinions is generally a good idea, there's a lot to be discussed about companies co-opting social movements for their own gain...

Watch below:

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