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    1. Beauty

    Selena Gomez Proves She’s a Master of Chic, Functional Hairstyles With a Half-Up Half-Down Look

    Such a classic. 

    Ariel Wilson's avatar
    By Ariel Wilson
    Published 30 July 2025 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    Selena Gomez wearing a bun and posing
    (Image credit: Getty Images)
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    Selena Gomez may have a new Rare Beauty launch, but my focus is on her adorable hairstyle. On July 29, the actress and beauty-brand founder posted her latest addition to her cosmetic lineup on Instagram, revealing that Rare is now entering the fragrance market. She showcased the perfume’s accessible packaging, designed for people with dexterity issues, while wearing a simple tan sweater that she dressed up with delicate gold jewelry. Her hairstyle was the half-up, half-down look of my dreams, combining two styles into one.

    Allowing her natural wavy texture to take center stage, Gomez’s hair was first parted horizontally, as is customary for the style. She then secured the top portion into a ponytail, tucking the ends of her hair into a scrunchie to create a voluminous bun. Next, she took out a few face-framing tendrils and curled them for a more polished look. A few additional curls were added to the latter part of the style, and just like that, Gomez’s look was complete.

    A post shared by Selena Gomez (@selenagomez)

    Gomez has never been one to shy away from experimenting with her hairstyles. The star has been seen sporting everything from a wolf cut to a bob, and her current style falls somewhere between the two, leaning more toward a lob (or long bob) than before. Half-up, half-down hairstyles are a quick and versatile look to keep in your back pocket, especially because they’re so easy to dress up. The style can also be done on nearly any hair length and works well with almost any hair type, including braids, twists, and cornrows.

    Gomez’s hairstyle isn’t very difficult to recreate, but if you want guidance on how to achieve the look, keep reading for the products that will make styling much easier.

    Edge Tool

    Pattern by Tracee Ellis Ross
    Edge Tool
    $12
    $12 AT SEPHORA

    The most important tool for this look is something to create a neat part, like this edge brush from Pattern Beauty.

    Heat Protectant Shield

    Rahua
    Heat Protectant Shield
    $38
    $38 AT BLUE MERCURY

    Before using any heat tools like curling irons, make sure to apply a heat protectant.

    T3 Singlepass Curl X 1.5" Ceramic Extra-Long Curling Iron

    T3
    Singlepass Curl X 1.5" Ceramic Extra-Long Curling Iron
    $150
    $149.99 AT QVC

    Get Gomez's loose curls using a curling iron like this one from T3.

    Cloud Scrunchies 3 Piece Set - Rosewood

    Kitsch
    Cloud Scrunchies 3 Piece Set in Rosewood
    $12
    $12 AT ULTA

    My favorite way to dress up hairstyles like this? Colorful scrunchies.

    Dart Pomade Stick

    R+Co
    Dart Pomade Stick
    $25
    $25 AT BLUE MERCURY

    Prefer a sleeker version of this look like I do? Make sure to finish your bun with a few swipes of this flyaway tamer.

    Marie Claire Newsletter

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    Explore More
    Selena Gomez
    Ariel Wilson
    Ariel Wilson
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    Beauty Writer

    Ariel Wilson is the Beauty Writer at Marie Claire. Previously the associate beauty editor at PS, she also has bylines in InStyle, Forbes Vetted, Women's Health, and more.

    Shaped by her experience in research, social sciences, and the non-profit sector, Ariel enjoys looking at beauty from a sociocultural lens, looking to avenues like politics, culture, and the arts, to inform her views on the space. That being said, as a true beauty-product obsessive, testing the latest items to hit the market, keeping up with trends, and meeting industry icons, will always be her favorite part of working in the beauty space.

    When she's not working, Ariel can be found hanging out with her husband and loving on their two cat daughters: Cow and Chicken.

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