Make Room in Your Closet: Gigi Hadid's Clothing Line Is on Its Way

Witness the power of the social media model.

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Gigi Hadid, a woman who models covetable clothes on the runway and streets, will now be designing them with Tommy Hilfiger, the New York Times reports. "We're creating a line called Gigi by Tommy Hilfiger, using her style, her sense, her social media presence as the top supermodel in the world today," the designer said. The idea came after Gigi walked his February 2015 show—Hilfiger was impressed at Hadid's use of social media (she has over 10 million followers on Instagram) to earn her top model status. 

"I ended up staying an extra five hours the first day," Hadid said of her time in Hilfiger's studio. "I think they were surprised I was that into it." She also admitted that modeling is "not the hardest job in the world." Maybe designing will offer more of a challenge.

The collection will be out in the fall. Hadid will also front campaigns for Tommy Hilfiger's main, footwear, and watches lines then, and be the face of an upcoming fragrance. 

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