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    1. Fashion
    2. Fall fashion

    Fashion Girls Have Been Secretly Loving These Fall Must-Haves for Weeks

    Consider your new-season shopping list complete.

    Brooke Knappenberger's avatar
    By Brooke Knappenberger
    Published 28 August 2025 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    Attendees at paris fashion week fall 2025 standing in front of beige wall
    (Image credit: Launchmetrics)
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    Now that we're nearing the end of August, it's about time I officially transition my closet and beauty cabinet for the cooler weather. I'm on the hunt for fall trends and seasonal staples, such as sneakers and sweaters. My skincare routine could use an update with new beauty products as well. It seems like insiders are one step ahead of me, as they've already been wearing the It fall fashion and beauty finds for weeks now.

    Take, for instance, the brown sneaker trend that street stylers in New York and Copenhagen have fallen in love with. Or, what about the indigo-blue jeans that Hailey Bieber has already co-signed? I'm this close to getting a pair for myself. On the beauty front, I'm finally treating myself to the buys I've been hearing non-stop buzz about, like Armani's Luminous Silk foundation and Byredo Alto Astral perfume, among many, many others.

    If you, too, are curious to see what insiders are loving and wearing for fall, keep scrolling. This list features everything from trendy sweaters to brown blush, perfect for refreshing your fall style.

    Vivaia , Jogger Re-Nylon Sneakerina (Yancy)

    Vivaia
    Jogger Re-Nylon Sneakerina (Yancy)
    $159
    SHOP NOW

    Bella Hadid loves these ballet sneakers, so naturally, I'm eyeing a pair for myself.

    Satin Kajal Liner

    Victoria Beckham Beauty
    Satin Kajal Liner
    $34
    SHOP NOW

    If you're looking for a waterline-friendly eyeliner, look no further than Victoria Beckham Beauty's. This ultra-creamy formula can do it all, from winged eyeliner to graphic shapes, plus it comes in 21 vibrant shades.

    Abercrombie & Fitch , The A&F Madeline Cowgirl Crew Sweater (Was $70)

    Abercrombie & Fitch
    The A&F Madeline Cowgirl Crew Sweater (Was $70)
    $35
    SHOP NOW

    How fun is this sweater?

    Tokyo Shoes

    adidas
    Tokyo Shoes
    $90
    SHOP NOW

    Silver kicks are a major sneaker trend right now.

    M·A·C, Powder Blush in Blunt

    M·A·C
    Powder Blush in Blunt
    $32
    SHOP NOW

    In case you didn't know, all of your favorite It girls will be wearing brown blush this fall. This shade is a favorite of Marie Claire's beauty writer, Ariel Baker, who says, "A few swipes of the powder on your face and you’ll see beautifully bronzed cheeks that almost look like they’ve been contoured."

    Singlepass Curl X 1.25" Ceramic Extra-Long Barrel Curling Iron

    T3
    Singlepass Curl X 1.25" Ceramic Extra-Long Barrel Curling Iron
    $150
    SHOP NOW

    Marie Claire's senior beauty editor, Samantha Holender, comes into the office with pretty, loose waves every day, and she finally revealed to me her secret: this curling iron. It says it stays true to its "Singlepass" name, and she can curl her whole head in about 10 minutes.

    Abercrombie & Fitch , High Rise Wide Leg Trouser Jean

    Abercrombie & Fitch
    High Rise Wide Leg Trouser Jean
    $90
    SHOP NOW

    Dark-wash jeans will be the denim trend to wear this fall.

    adidas, Gender Inclusive Sl 72 Rs Sneaker

    adidas
    Gender Inclusive Sl 72 Rs Sneakers
    $100
    SHOP NOW

    I'm not kidding when I say that I've spotted these exact sneakers on the streets at least three times this week.

    Vitamasques , Foot Mask - Ultra Repair

    Vitamasques
    Foot Mask - Ultra Repair
    $6
    SHOP NOW

    New York Fashion Week is just a few short weeks away, which means my daily step count is about to increase drastically. I'll be implementing a foot care routine with this mask after long days running around the city.

    BY ADINA EDEN, Cz Bezel Tennis Necklace

    By Adina Eden
    Cz Bezel Tennis Necklace (Was $168)
    $118
    SHOP NOW

    Your outfit could always use a little bling.

    Puma Speedcat Og Sneakers

    Puma
    Speedcat Og Sneakers (Were $100)
    $75
    SHOP NOW

    If you've ever wanted to steal Dua Lipa's style, here's your chance to grab her favorite sneakers at a discount.

    Eau De Parfum Discovery Set

    Quince
    Eau De Parfum Discovery Set
    $20
    SHOP NOW

    If you're on the fence about which perfume to splurge on for fall, start with Quince's perfumes. Each one feels complex and luxurious, without the high price tag.

    Luminous Silk Perfect Glow Flawless Oil-Free Foundation

    Armani Beauty
    Luminous Silk Perfect Glow Flawless Oil-Free Foundation
    $69
    SHOP NOW

    Armani's Luminous Silk is everything you could want in a liquid foundation, which is why every It girl I know has it in their makeup bag. It's buildable and breathable, easy to apply, and leaves the prettiest your-skin-but-better finish.

    Dallas Wide-Leg Trousers

    Free People
    Dallas Wide-Leg Trousers
    $148
    SHOP NOW

    Free People cracked the code on how to make fall workwear cool.

    Gola Tornado Sneakers

    Free People
    Gola Tornado Sneakers
    $100
    SHOP NOW

    The color-blocked look on these sneakers is effortlessly cool.

    Drawstring Straight Leg Linen Pants

    Caslon
    Drawstring Straight Leg Linen Pants (Were $70)
    $28
    SHOP NOW

    Whoever said you can't wear white after Labor Day clearly didn't have these soft linen pants in their wardrobe.

    Alto Astral

    Byredo
    Alto Astral
    $235
    SHOP NOW

    If you're ready to commit to a new perfume for the season, might I suggest Byredo's Alto Astral? It's a favorite of Marie Claire's senior beauty writer, Danielle Jackson, who says, "I can appreciate that it doesn't fit strictly into the box of being a summer or fall scent and is something you can wear year-round. It's one that I'll 100 percent be adding to my collection."

    Instant Firmx® No-Filter Firming Primer

    Peter Thomas Roth
    Instant Firmx® No-Filter Firming Primer
    $42
    SHOP NOW

    Sagging skin is no match to this primer made for mature skin. It has an instant tightening effect so skin appears smoother under makeup. You have to see the before-and-after photos to understand its magic.

    2025 Rollneck™ Sweater

    J.Crew
    2025 Rollneck™ Sweater
    $98
    SHOP NOW

    J.Crew just updated its iconic Rollneck sweater with a more relaxed fit and now it's better than ever.

    Talia Sneaker

    Sam Edelman
    Talia Sneakers (Were $95)
    $57
    SHOP NOW

    It's not every day a trendy pair of sneakers go on sale.

    100% Organic Cold-Pressed Rose Hip Seed Oil for Skin Elascicity

    The Ordinary
    100% Organic Cold-Pressed Rose Hip Seed Oil for Skin Elascicity
    $11
    SHOP NOW

    Cooler weather also means drier air—don't let your skin suffer with this serum in your beauty routine. This serum offers an immediate hydration boost while promoting more supple skin over time.

    Make or Break Wide Leg Pants

    FP Movement
    Make or Break Wide Leg Pants
    $98
    SHOP NOW

    These take the cake for the coolest sweatpants on the market.

    Benefiance Wrinkle Smoothing Day to Night Set (nordstrom Exclusive) (limited Edition) $174 Value

    Shiseido
    Benefiance Wrinkle Smoothing Day to Night Set (nordstrom Exclusive) (limited Edition) $174 Value
    $115
    SHOP NOW

    Upgrade your fall beauty routine in one fell swoop with this set. It includes a cult-favorite moisturizer with SPF to keep you protected during the day, and a night cream to help smooth wrinkles and fine lines while you sleep.

    Tumi , Valorie Tote (Was $695)

    Tumi
    Valorie Tote (Was $695)
    $415
    SHOP NOW

    Every fashion girl needs a trusted laptop bag, and this one ticks every one of my boxes. It's sleek, big enough to carry all of my daily essentials, and has plenty of pockets to keep my things organized.

    Marie Claire Newsletter

    The ultimate daily digest for women of power, purpose, and style.

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
    Brooke Knappenberger
    Brooke Knappenberger
    Social Links Navigation
    Former Associate Commerce Editor

    Brooke Knappenberger is the former Associate Commerce Editor at Marie Claire, where she specialized in crafting shopping stories—from sales content to buying guides that span every vertical on the site. She also oversaw holiday coverage with an emphasis on gifting guides as well as Power Pick, our monthly column on the items that power the lives of MC’s editors. She also tackled shopping content as Marie Claire's Editorial Fellow prior to her role as Associate Commerce Editor.

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